Stakeholder-focused Business Architecture: What they want (and what they don’t want)

What do you think the stakeholder (customer) wants? A chocolate cake? Or the ingredients, recipe, appliances, and the requirement to help in the kitchen? Seems obvious. What do you think the stakeholder (customer) wants? The initiatives that enable the Enterprise to achieve its Goals? Or the capabilities, capability maps, flows for this and that, multidimensional tool-based models, reference models, and referring to the people who pay the bills as “users?” Seems obvious. 

Look at any public forum on Business Architecture – of course, these forums are focused on the architects themselves - and you hear/read the frustration the architects express of not being listened to or not having a seat at the “big persons” table. Well, perhaps it is time to look in the mirror. And it begins by not calling the people that pay the bills “user.”

Stakeholder-focused Business Architecture is different than technology-enabling Business Architecture.

This broadcast will outline what stakeholders want from Architects. Let us see how we can get a seat next to the CEO (yes, CEO) and help the business run better (of course, we are not forgetting about possibly developing computer systems!).